Introduction to Business Technology • BT Standard (2022)

Businesses, regardless of sector, are living, breathing, and operating in an environment where information technology is changing the landscape around them, transitioning from the back room of an organisation into the hands of customers, employees, and society. There is a continual shift towards a service economy, with services ever more tailored and personalised for the customer.

As technology has advanced over the last 10 years, a number of phenomena have emerged that, when combined, have rapidly and radically transformed the ability of businesses to construct customer services and products. Most importantly, the speed at which innovation and incremental improvement can occur has also increased. If you prefer to read an e-book, please download it here.

What is business technology?

Business technology is a strategy for organising and coordinating technology management across the entire enterprise. It is a set of management practices, tools, organisational structures, and technology governance designed to ensure that the use of technology is optimised across the enterprise with the overarching aim of satisfying customer needs and expectations. Most businesses understand that they need to challenge not only their competitors but also themselves in order to constantly improve their customers’ view and their ability to meet market demand.

When information technology was introduced to businesses over 30 years ago, it was such a specialised topic that organisations created new departments with the remit and responsibility for managing it. This resulted in the birth of the IT department, which was seen by many as a pure support function and separate from the business.

Large amounts of effort have been spent since in trying to “contain” information technology, ensure that it is under the watchful eye of IT teams and that spend is controlled. Of course, cost control is still a major required discipline, however, digital has unleashed technology and made it widely available, meaning it can no longer be efficiently controlled by a single department.

Today’s technology function should work alongside all business areas to make their skills available, whilst embracing those disciplines of customer focus, revenue generation, and product development from other parts of the organisation. This is not a one-way conversation – marketing teams, for example, need to embrace the technology management skills available to them to prevent runaway costs or implementation of solutions that cannot interact with others across the internal ecosystem.

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Many organisations have found themselves in limbo – somewhere between the digital revolution and the status quo. They lack the capability to integrate incremental improvement with disruptive digital innovation. To frame the challenge, business technology introduces three core elements as illustrated in the picture below.

Figure 1.1.1 Business Technology mindset model with three dimensions

Business capabilities and transformation

Emerging technologies are accelerating digital transformation, requiring business and process development and forward-looking governance. Business capabilities are the sum of all processes and assets (systems and data) within the company and comprise the entire business organisation, including any supporting functions within the organisation. Business capabilities are the key for developing the business and for utilising technology in the best possible way. Transformation comprises of the parts and processes of an organisation that are engaged in improving business capabilities. Interested in developing your skills related to business capabilities and transformations? Check our certification trainings.

Digital frontline

Digitalisation provides new business opportunities and requires consistent design thinking on how to face customers, partners and employees in a networked multi-channel world.

The digital frontline can be defined as any digital means that connects the company to the user and is visible to the user, whether the user is a customer or a partner, or whether the customer is internal or external.

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Customer experience is at the heart of all digital frontline activities. Digital frontline is a crucial area as it is the key area where the emerging business focus and growth possibilities reside and where digital transformation happens through speed and agility. Digital apps and web, as well as digital enterprises, enable the creation of new business possibilities around customer experience, digital business and internet of things (IoT) services.

Technology backbone

Traditional information technology management function (or IT) should be the technology backbone that is responsible for development, and management of digital and administrative solutions in a professional way. The technology backbone consists of all information technology systems and processes that support the running of the businesses operations, through the management of end-user services, plus enterprise and business applications. It is where the essential business asset of a company resides, and the purpose is to provide operational efficiency to the company through reliability, security and scalability.

Technology domains

Technology exists within many areas of the enterprise today. Often this technology is outside of the influence of the traditional CIO and technology function. Every business is different, and the type, location and amount of technology will rightly vary within each area.

We define four distinct categories of technology: customer interfacing technology, product technology, operational technology and business process technology.

Each of the four technology areas contain a wide variety of technologies, some overlapping and some discrete. These are underpinned by infrastructure, data and security.

Figure 1.1.2 Business Technology domains

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Customer interfacing technology

The key characteristic of this technology type is interaction with the customer and the technology centres around the customer experience. Customer interfacing technology is all about the digitalisation of customer facing processes and services. Thus, it is in this area where digital initiatives have an obvious and direct impact. Improving or implementing these technologies drives a need to review end to end customer journeys. When these solutions are developed, the business should ensure that their strategy is not constrained to digital channels only. This constraint can be acceptable as a short-term strategy. However, as previously discussed, digitalisation is a much broader topic and needs to be viewed as a broader strategy.

Product technology

This area consists of information technology embedded within the products the company sells: technology that can be operated, monitored and/or interfaced remotely and can interact with its environment 24/7. Thus, only the technology component of the product that fulfils these criteria can be seen as product technology, not necessarily the whole product itself. For example, a lawn mower itself does not fulfil these criteria, but in a robot lawnmower the embedded technology enabling its remote control and operation fits the product technology definition.

Whilst customer interfacing technology provides the gateway for interaction with your customers, it is often the technology within your product, whether it be a banking product, electronic goods or professional services to name a few, that provides the real value to customers. Technology innovations within this area are fast moving with new rich sources of data and new techniques such as rapid prototyping, agile development and new business models such as the “as-a-Service” model often used.

Operational technology

Operational technology contains all information systems used for managing, operating and monitoring automation systems and other “shop floor” systems. Information technology is expanding into this area even more than before. Many previously low-tech or even manual operations today start with an information technology enabled check, such as the servicing of a car. What used to be a purely manual operation is now assisted by operational technology such as a laser assisted wheel alignment machine as an example.

Business process technology

Business Process Technology consists of information technology and solutions that are used for managing business processes and executing business transactions, i.e. systems that support day-to-day business operations. Classic examples of business process technology are the enterprise resource planning (ERP) and customer relationship management (CRM) systems used in organisations.

The future of business is technology

In today’s business world, information technology penetrates organisations from an increasing number of angles. This trend will continue to accelerate, a traditional technology department can no longer act as the only gatekeeper to an organisations’ technology.

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In many organisations, the cooperation between the business and technology functions is not optimal and could enable greater business outcomes. To overcome this, business leaders must embed a culture of cooperation within the organisation so that technology management skills are fully applied as needed across all business units.

This shifting landscape demands that your business is organised in a way that allows you to maximise business potential, reacting rapidly to opportunities, and driving continuous improvement and change.

Transforming from traditional, siloed business and technology functions into business technology organisation also presents a fantastic opportunity to leverage technology management practices directly in the business teams where it can have the largest impact. Business technology will ensure that businesses are able to derive real value from technology, and ultimately, to better serve their customers.

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What are BT standards? ›

standard. The Business Technology Standard, or BT Standard, is an open-source management framework to plan, build and run information technology in today's technology-driven business world. This is the fourth, completely rewritten and upgraded edition of the framework.

What is BT in tech? ›

Business technology (BT) is the ever-increasing reliance on information technology by businesses of all types to handle and optimize their business processes.

What is intro to business and technology? ›

Introduction to Business and Technology is a full-year introductory Career and Technical Education course applicable to programs of study in the Business, Management and Administration and Information Technology career clusters, as well as other career clusters. This course is built to state and national standards.

What do you mean by business technology? ›

Business technology is information technology deployed in a business context. Information technology is broadly defined as the use of computers to store, receive, transmit and other manipulate data, and to perform operational tasks that require computing resources (processing power, etc.)

What is Bluetooth quizlet? ›

What is Bluetooth? An omnidirectional wireless technology that provides limited-range voice and data transmission over the unlicensed 2.4-GHz frequency band, allowing connections with a wide variety of fixed and portable devices that normally would have to be cabled together.

What is the structure of BT? ›

Under the new structure, BT will have six lines of business: Consumer; EE; Business and Public Sector; Global Services; Wholesale and Ventures; and Openreach. Through its Consumer division, BT will continue to serve 10 million households in the U.K. with broadband, telephony, TV and mobile services.

What is the full form of BT project? ›

78/2007/ND-CP on infrastructure projects built under build-operate-transfer (BOT), build-transfer-operate (BTO) and build-transfer (BT) contracts (each individually a "Project Contract"). Full Update.

What services do BT provide? ›

  • Broadband. Full fibre broadband. View all Broadband. Networking. Connect your locations. View all Networking.
  • Mobile. Upgrades. View all Mobile.
  • Voice & collaboration. Digital voice solutions. Traditional phone lines. Collaboration tools. View all Voice & collaboration. Support for your business. Security. IT support. Partner offers.

What do you learn in introduction to business? ›

This Introduction to Business course develops students' understanding of business fundamentals with learning design structured around timely, real-world case studies and examples. Key topics include: the role of business, ethics, marketing, managing processes and operations, and more.

What are the four categories of business technology? ›

We define four distinct categories of technology: customer interfacing technology, product technology, operational technology and business process technology. Each of the four technology areas contain a wide variety of technologies, some overlapping and some discrete.

What are the three types of technology in business? ›

3 Types of Technology Used in Business To Save Time & Money
  • Task & Inventory Management Tools.
  • Security Software.
  • IT Help Desks.
2 Apr 2020

What are the benefits of technology in business? ›

Advantages of new technology include:
  • easier, faster and more effective communication.
  • better, more efficient manufacturing techniques.
  • less wastage.
  • more efficient stock management and ordering systems.
  • the ability to develop new, innovative approaches.
  • more effective marketing and promotion.
  • new sales avenues.

What is the range of Bluetooth signal? ›

The range of the Bluetooth® connection is approximately 30 feet (10 meters). However, maximum communication range will vary depending on obstacles (person, metal, wall, etc.) or electromagnetic environment. NOTE: Not all audio devices are supplied with Bluetooth capability.

What is the difference between WIFI and Bluetooth quizlet? ›

What is the difference between Wi-Fi and Bluetooth? Both share data, but only Wi-Fi does this using radio frequencies. Both connect devices, but only Wi-Fi is meant for encrypted data. Both use radio frequencies, but Bluetooth uses low-power radio frequency.

What would a signal range for a Bluetooth device commonly be quizlet? ›

What would a signal range for a Bluetooth device commonly be? 300 ft.

Where is BT based? ›

London , England, UK

Who are BT clients? ›

Clients List
  • AGL.
  • Baycorp.
  • Beiersdorf.
  • BHP Billiton.
  • Bluescope Steel.
  • Caltex.
  • CITEC.
  • Coles.

When was BT founded? ›

What is BT project management? ›

BT PROJECT MANAGER means the delivery manager BT appoints to liaise with you on Initial Setup and Controlled Deployment matters as set out in this Schedule.

What is BT in education? ›

Ed: Bachelor of Education. B. ED stands for Bachelor of Education. It is an undergraduate professional degree for students who want to make a career in teaching. The degree is formerly known as Bachelor of Teaching (BT).

How is BT as a company? ›

Great place to work and good enviroment

workplace culture is very good here. This is an employee-centric company and HR and management are very helpful. BT is growing at a good pace and acquiring lots of new projects.

What questions do BT ask in a phone interview? ›

Competency-Based Questions
  • Tell me about a difficult situation you successfully faced.
  • Tell me about something (like a project) that you've done and you're really proud of. ...
  • How would you research a new project?
  • Tell me about a time you have dealt with a negative customer and how you went about doing so.
3 Mar 2022

Why do you want to join BT? ›

New learning everyday and the work that you do actually keeps you on your toes every time. BT is a big brand with a large finance team and it gives its employees the opportunities to grow and explore different profiles and challenging roles. BT also provides great work life balance.

What was BT originally called? ›

After vesting day on 1st April 1984 British Telecom became the trading name for the privatised company British Telecommunications plc- entirely separate from the Post Office. In April 1991, to reflect its potential worldwide market, BT became the new trading name of British Telecommunications plc.

Is introduction to business a good class? ›

Introduction to Business is one of the most vital classes in business or office administration. It is often the student's first exposure to contemporary business. As a result, the introductory business course can produce lifelong impressions and attitudes.

Why is technology so important for intro to business students? ›

Technology improves business' communication.

Businesses rely on several aspects of technology for communication such as email, Skype, instant messaging, business phones, video conferencing technology, etc. Communication breakdowns can lead to disasters for businesses and employees.

What are most interested to learn more about in the introduction to business course? ›

Through this course, you will learn the role of business and management in organizations. You will familiarize yourself with the business environment and topics such as human resources, finance, marketing, and distribution strategy in line with trends like technological innovations.

Is business technology a good major? ›

Business Applications Technology(BAT) is the backbone to just about every successful business in every industry. No matter if it's retail, agriculture, construction, education, healthcare, or finance, your BAT degree makes you a highly sought-after candidate.

How many types of technology are there? ›

While a single piece of technology often overlaps into different areas, there are generally six different categories of technology: communication, electrical, energy, manufacturing, medical and transportation.

What are 3 disadvantages of technology? ›

Disadvantages of Technology
  • Social Isolation and Loneliness.
  • Job loss – Low value of human workers.
  • Negative Impact on Students.
  • Weapons and Mass Destruction.
  • Addiction.
  • Procrastination.
  • Degradation of Memory.
  • Time Disburse.

What are the importance of business tools? ›

BI tools give quick access to data

Unless it's synthesized into actionable insights. This is where BI tools come in. By using the appropriate tools, this data can help your business grow. It'll increase the relevance of marketing campaigns, boosting website views, and driving conversions.

What are technology tools? ›

1. An electronic, digital or physical tool that can expand the human ability for performing tasks or generating products.

Is BT a government company? ›

Initially all shares in the company were owned by the Government but in November 50.2 per cent of its shareholding was offered for sale to the public and employees in the first flotation of a public utility, meaning that any future capital borrowed is exempt from the PSBR.

Who is BT's regulator? ›

Our main regulatory relationship is with Ofcom in the UK. The main source of Ofcom's powers and duties is the Communications Act 2003, which gives it general competition powers for the sector and helps it enforce consumer law.

What are the 5 BT values? ›

Our purpose and values
  • Creating positive change. As technology changes our world, connections are becoming even more important to everyday life. ...
  • Connecting with communities. ...
  • Combating online hate. ...
  • Championing responsible tech.

What is full form of BT? ›

BT stands for Bacillus thuringiensis.

Why do you want to work for BT? ›

A very well-organized work environment. New learning everyday and the work that you do actually keeps you on your toes every time. BT is a big brand with a large finance team and it gives its employees the opportunities to grow and explore different profiles and challenging roles.

What is the difference between BT and Openreach? ›

Openreach Limited is a wholly owned subsidiary of BT Group. We look after the copper wires and fibre cables that connect homes and businesses to phone and broadband. Our customers are the 690+ communications providers who sell phone and broadband services to these households and businesses.

Does BT make a profit? ›

British Telecommunications (BT): profit after tax H1 2019/20-H2 2021/22. British Telecom reported around 843 million British pounds of profit after tax in the second half of 2021/22, representing an increase of over 50 percent in comparison to the same period of the previous fiscal year.


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